Privacy Policy
Last updated: May 5, 2026
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Overview
Purarium ("we," "us," "our") operates purarium.com. This Privacy Policy describes how we collect, use, and share information when you visit our site or make a purchase.
By using our site, you agree to the collection and use of information in accordance with this policy.
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Information We Collect
Information you provide directly:
• Name, email address, shipping and billing address, phone number, and payment information when you place an order
• Email address when you sign up for our mailing list
• Any information you include when you contact us
Information collected automatically:
• Browser type, IP address, time zone, and cookies when you visit our site
• Pages you visit, referring URLs, and how you interact with the site
• Device information including hardware model and operating system
Information from third parties:
• If you arrive at our site through a third-party platform (such as Instagram or Google), we may receive limited information from that platform consistent with your privacy settings there
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How We Use Your Information
We use the information we collect to:
• Process and fulfill your orders
• Send order confirmations, shipping updates, and receipts
• Respond to your questions and customer service requests
• Send marketing emails if you have opted in (you can unsubscribe at any time)
• Improve and optimize our website and customer experience
• Detect and prevent fraud or unauthorized transactions
• Comply with legal obligations
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Sharing Your Information
We do not sell your personal information. We may share your information with:
Service providers who help us operate our business, including:
• Shopify (ecommerce platform)
• Stripe / payment processors (payment processing)
• Shipping carriers (order fulfillment)
• Klaviyo (email marketing)
• Meta / Google (advertising, only if you have opted in or interacted with our ads)
These providers are only given access to the information necessary to perform their services and are required to keep it confidential.
We may also disclose your information if required by law, court order, or governmental authority.
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Cookies
Our site uses cookies — small data files stored on your device — to help us understand how you use the site and to improve your experience. You can instruct your browser to refuse all cookies or to notify you when a cookie is being sent. Some features of our site may not function properly without cookies.
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Email Marketing
If you have opted into our email list, we may send you marketing communications about new products, promotions, and updates. You can unsubscribe at any time by clicking the unsubscribe link at the bottom of any email or by contacting us at support@purarium.com.
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Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order information is typically retained for a minimum of 5 years for accounting and tax purposes.
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Your Rights
Depending on your location, you may have the right to:
• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications at any time
• Request that we restrict or stop processing your data
To exercise any of these rights, contact us at support@purarium.com.
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California Residents (CCPA)
If you are a California resident, you have the right to know what personal information we collect, the right to delete your personal information, and the right to opt out of the sale of your personal information.
We do not sell personal information. To submit a request, contact us at support@purarium.com.
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Children's Privacy
Our site is not intended for children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately at support@purarium.com.
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Third-Party Links
Our site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.
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Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Your continued use of the site after any changes constitutes your acceptance of the updated policy.
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Contact
Questions, requests, or concerns about this Privacy Policy:
support@purarium.com
Purarium
purarium.com
